AORA was born from a deeper understanding of movement—not just as a measure of performance, but as a path to presence, energy, and emotional alignment. For us, movement is a form of wellness, a way to reconnect with oneself in a fast-moving world. This belief is the foundation of everything we do. The name AORA is inspired by the rhythm of breath, the balance of energy, and the quiet strength that lives within each of us. We’re not here to follow trends or make noise—we're here to create meaning.
Every AORA piece is intentionally designed to support mindful movement. Our silhouettes are timeless, our fabrics are thoughtfully selected for function and comfort, and our approach is grounded in creating long-lasting, versatile essentials. We work with one of the industry’s most respected sustainable manufacturers—an ISO-certified partner with over 50 years of experience and a commitment to innovation and environmental responsibility. From solar-powered production lines to biodegradable packaging, every detail reflects our promise to do better—for you and for the planet.
At AORA, we’re not just creating activewear. We’re building a brand that honors clarity, calm, and conscious living. AORA is a reflection of your inner strength—a brand that moves with you, stays with you, and grows with you.
At AORA, we’re redefining athleisure with purpose—fusing high-performance design, mindful innovation, and sustainability at every step. Our activewear is crafted from recycled polyester, organic cotton, and plant-based fibers, engineered with moisture-wicking, temperature-regulating, and four-way stretch technology to empower movement and enhance recovery. With seamless cuts, inclusive fits, and second-skin comfort, each piece supports you—body and mind.
We partner with ethical suppliers, use recycled packaging, and invest in community and wellness initiatives to promote a more balanced lifestyle. Built to last, designed to inspire, and rooted in care for people and planet—AORA is movement with meaning.