The Oddity

About the brand

The Oddity was established on October 2020 . The main target, for the Oddity is women appearance in comfortable and elegant look from age 18 years to 50 years. Through the two years; The Oddity have launched seven different collections for summer , spring and winter. Also the collection included Marrakesh Collection for Ramadan Kaftans. The Oddity aimed to expand the brand through launching the loungewear for men and women at the end of 2021 due to the market demand.  Also, The Oddity have extended the brand in makeup field by launching a vegan cosmetic line which was established on January 2022.

The uniqueness of The Oddity lies in offering women a blend of comfort and elegance in their appearance. Over the past two years, The Oddity has introduced seven distinct collections for summer, spring, and winter, including the Ramadan Kaftans in the Marrakesh Collection. With a goal to grow the brand, The Oddity is planning to introduce loungewear for both men and women by the end of 2021 to meet market needs. In 2024, a new line of abayas was launched.